Our Mission

At Windup Minds, we're passionate about creating virtual pet companions that feel truly real. Our team of veteran game developers is pushing the boundaries of AI to craft unique and engaging virtual pets that respond to you in a nuanced and meaningful way.

We believe that everyone deserves to experience the joy and comfort of companionship, and we're committed to building a world where virtual pets can enrich lives and foster genuine connections. By blending cutting-edge AI with heartwarming gameplay, we're creating a new generation of virtual companions that learn, adapt, and evolve alongside you.

Our mission is to deliver experiences that not only entertain but also inspire empathy, reduce loneliness, and promote emotional well-being. We're excited to be at the forefront of this new frontier in virtual pet companionship, and we invite you to join us on this journey!

Our Values

We value collaboration and continuous improvement. We encourage sharing unique experiences and ideas, and we promote cross-disciplinary work. We believe in prototyping quickly, making mistakes and learning from them. We strive for transparency, clear goals, and clear results. We value quality of life: when people here have room to live their best lives, we all benefit.

We value integrity, transparency, focus, kindness, candor, rigor, ambition, creativity, diversity of thought and opinion—in no particular order. Because we’ll shuffle the stack rank of those traits depending on the situation.

We will never cover up poor planning with crunch. We will never use crunch to extract maximum ‘value’ out of our team members. We know giving 100% isn’t sustainable; you’ll need rest. And forget about giving 110%. That’s not even math.

Our goal is to ship products that matter to people, now and twenty years from now, to make games that surprise and delight, and expand what anyone thought the medium is capable of. And—last but not least—to build a company with a supportive, inclusive culture we can be proud of.

Our Background

We’re a small, highly experienced game and XR development team who have worked on high-profile titles across PC, console, mobile and XR.

Our CEO and CTO have nearly five decades of game development experience between them, with leadership roles on XR products from Oculus and Meta. As artists, developers, roducers, designers and storytellers, we've done groundbreaking, memorable work across the game industry and beyond. ( Read more about the team → )

These are just a few titles we’re proud to have been part of:
 

Our Investors